North to cease operations immediately
Esports organization North will cease operations effective immediately the organization has revealed. The F.C. Copenhagen and Nordisk Film affiliate cited the coronavirus and its effects on the esports landscape as the reason behind this decision.
“We are of course sorry that we now have to close the Danish-based e-sports company North, which has made a nice impression in international e-sports,” says Lars Bo Jeppesen, Chairman of the Board of Directors of North and CEO of Parken Sport & Entertainment in a statement on fck.dk.
“We have searched the market to get one or more co-investors on board, but unfortunately have not found the right match. It will take significant continued investment to create a sustainable business in the future and therefore we believe that the only responsibility for our overall business is to focus all on our core business in F.C. Copenhagen, Parken and Lalandia, just as Nordisk Film will focus on its large core and growth businesses,” he added.
North had been in Counter-Strike since 2017 when they signed the ex-Dignitas roster. Throughout their time in the space, they often held highly rated lineups and nearly always failed to live up to the hype.
Recently they had decided to take a different approach, expanding to encompass the Nordic region with some upcoming talent being brought on board. This was part of an “economically sustainable strategy” which seems to have come too little too late given this decision.
This will leave several experienced players on the market including former fnatic & NiP player Jonas “Lekr0” Olofsson, veteran René “cajunb” Borg, and Nicklas “gade” Gade.
ex-North CS:GO division:
Nicklas “gade” Gade
René “cajunb” Borg
Jonas “Lekr0” Olofsson
Kristoffer “Kristou” Aamand
Denis “grux” Gutaj
Mathias “MSL” Lauridsen (transfer list)
Philip “aizy” Aistrup (transfer list)
Jimmy “Jumpy” Berndtsson (coach)
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